Sans Normal Makor 7 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, sports branding, promotional ads, packaging, sporty, urgent, energetic, loud, modern, impact, motion, emphasis, display readability, branding, oblique, slanted, chunky, compact counters, smooth curves.
This typeface presents a heavy, oblique sans structure with broad proportions and a firmly planted baseline. Strokes are thick and smooth with rounded joins and subtly squared terminals, giving letters a solid, blocky silhouette. Counters are relatively compact, especially in round forms, and the rhythm feels tight and punchy due to the combination of weight and slant. Uppercase forms read as sturdy and geometric, while lowercase maintains a straightforward, utilitarian build with single-storey shapes and simplified detailing that prioritizes impact over delicacy.
Best suited to short, high-impact settings such as headlines, posters, sports-themed identities, and promotional graphics where bold presence is the priority. It can also work for packaging callouts and large-format signage, especially when paired with ample tracking and leading to keep forms open and legible.
The overall tone is fast, forceful, and attention-seeking, with a distinctly sporty, promotional feel. Its slanted stance conveys motion and urgency, while the dense black texture communicates confidence and volume. The result feels contemporary and assertive, suited to messages that need to hit quickly and hard.
The design appears intended to deliver maximum emphasis with a dynamic, forward-leaning stance, combining geometric sans simplicity with a dense, high-contrast text color on the page. Its simplified shapes and compact counters suggest a focus on robust reproduction and strong branding at display sizes.
In longer lines the heavy slant creates a strong forward sweep, producing a noticeable “speed line” effect across text blocks. Numerals match the letterforms in weight and curvature, keeping the set visually consistent and headline-focused. Because interior spaces are tight, it performs best when given generous size or spacing to preserve clarity.