Sans Normal Lubuw 15 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Croih' by 38-lineart, 'Glimp' by OneSevenPointFive, 'Identidad' by Punchform, 'Core Sans A' by S-Core, 'Lyu Lin' by Stefan Stoychev, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promotional, sporty, assertive, modern, energetic, friendly, impact, momentum, emphasis, visibility, rounded, oblique, compact, blocky, high-impact.
A heavy, oblique sans with rounded, generously filled forms and minimal stroke modulation. Curves are built from broad circular/elliptical shapes, giving counters a smooth, open feel even at bold weight. Terminals are clean and mostly squared off by the slant, producing a compact, forward-leaning rhythm. Overall spacing reads slightly tight in display settings, with sturdy letterfit and simplified joins that favor solidity over delicacy.
Best used where strong impact and quick recognition matter: headlines, posters, promotions, and branding with an energetic stance. It also fits packaging and short UI callouts where a bold, forward-leaning tone helps guide attention, though dense paragraphs may feel heavy at larger sizes.
The tone is confident and fast, with a distinctly athletic, action-oriented voice. Its rounded geometry keeps the weight from feeling harsh, so the result is forceful but approachable—well suited to messaging that needs urgency, momentum, or punch.
The design appears intended to deliver maximum visual punch with a modern geometric base, combining a strong weight with a forward slant to communicate speed and emphasis while keeping shapes rounded for friendly legibility.
Uppercase forms emphasize clean geometric construction, while lowercase maintains the same robust skeleton and oblique flow for consistent texture in longer lines. Numerals match the same stout, rounded construction, staying clear and bold for emphasis in headings and callouts.