Sans Normal Nolab 18 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Noah' by Fontfabric, 'Madera' by Monotype, 'Geograph' by Sarah Khan, and 'Gravita' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, sporty, impact, clarity, modernity, approachability, blocky, geometric, soft-cornered, compact, high-impact.
A heavy, geometric sans with broad proportions and large, open counters. Curves are built from near-circular bowls with smooth joins, while terminals read as clean, squared cutoffs that keep the silhouettes crisp. The uppercase shows sturdy, simplified construction with a round, wide O and a G with a clear horizontal bar; diagonals (A, V, W, X) are thick and stable. The lowercase is compact and highly legible, with single-storey a and g, a rounded e with a tight aperture, and straight, rectangular stems that create an even, block-like rhythm across words. Figures are robust and contemporary, with a simple 1 and round 0/8/9 forms that match the letter bowls.
Best suited to display roles where impact and quick readability matter, such as headlines, posters, social graphics, brand marks, packaging, and bold wayfinding or storefront signage. It can work for short text blocks or UI labels when set with comfortable tracking and ample line spacing.
The overall tone is assertive and upbeat, projecting clarity and strength without feeling sharp or technical. Its rounded geometry and dense color make it feel approachable and contemporary, suited to energetic, attention-grabbing typography.
The design appears intended as a contemporary, high-impact sans that maintains friendliness through rounded forms while delivering strong presence through dense strokes and broad proportions.
Spacing appears on the tight side in text settings, producing a solid, poster-like texture. Round letters (O, C, Q) carry much of the visual identity, while the angular capitals and strong verticals keep the palette disciplined and consistent.