Sans Normal Okdow 17 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Neue Frutiger', 'Neue Frutiger Arabic', 'Neue Frutiger Devanagari', 'Neue Frutiger Georgian', 'Neue Frutiger Hebrew', 'Neue Frutiger Tamil', 'Neue Frutiger Thai', and 'Neue Frutiger Vietnamese' by Linotype and 'Neue Frutiger World' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, ui labels, signage, modern, friendly, confident, clean, techy, clarity, modern branding, impact, readability, utility, rounded, geometric, smooth, sturdy, high legibility.
A heavy, geometric sans with smooth curves and uniform stroke weight, showing minimal contrast and a steady, even rhythm. Round letters are close to circular with generous internal counters, while straight-sided forms keep crisp terminals and consistent verticals. The overall proportions feel balanced and contemporary, with a straightforward lowercase and a clean, unembellished numeral set that reads clearly at larger sizes.
This font is well suited to headlines, posters, and branding where a bold, clean voice is needed. Its clear shapes and solid weight also make it a practical choice for UI labels, navigation, and short blocks of copy that must remain legible and consistent.
The tone is modern and approachable, combining a friendly roundness with a confident, no-nonsense weight. It feels contemporary and utilitarian without becoming cold, making it suitable for clear, direct communication.
The design appears intended to deliver a contemporary geometric sans with a friendly, rounded character and strong readability. It prioritizes clarity, stability, and a broadly usable tone for modern display and interface contexts.
Curved joins and rounded bowls give the face a softer edge, while the consistent stroke logic keeps it visually stable in dense text. The sample paragraph shows strong word-shape clarity and an even texture, suggesting it maintains presence without looking overly compressed or quirky.