Sans Normal Bonas 3 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, ui labels, headlines, packaging, education, friendly, approachable, playful, casual, modern, readability, approachability, simplicity, warmth, informality, rounded, soft terminals, open counters, humanized, clean.
A rounded sans with smooth curves, softened corners, and subtly tapered, slightly irregular stroke endings that avoid a sharply machined look. Counters are open and largely circular, with a steady rhythm across text and a modest, comfortable spacing that keeps paragraphs airy. The overall construction is simple and geometric-leaning, but with humanized details that add warmth and reduce stiffness.
Well-suited for brand identities that want to feel welcoming, including consumer apps, lifestyle packaging, and community-focused communications. It performs nicely in short to medium text blocks, UI labels, and marketing headlines where clarity and friendliness are priorities. The rounded forms also make it a good fit for education, kids/family contexts, and light editorial or social graphics.
This font feels friendly and informal, with a lightly playful tone that stays clean and legible. The rounded joins and soft terminals give it an approachable, contemporary character rather than a strict corporate neutrality.
The design appears intended to deliver straightforward readability while projecting a warm, accessible personality. By pairing clean, rounded skeletons with softened terminals and gentle irregularities, it aims to feel modern and usable without becoming overly rigid or technical.
The numerals follow the same rounded, friendly logic as the letters, staying clear at a glance. In the text sample, the letterfit reads comfortably with an even color, and the softened terminals help prevent harsh visual hotspots in larger sizes.