Sans Normal Konay 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Bio Sans' and 'Bio Sans Soft' by Dharma Type, 'Corelia' by Hurufatfont, 'Allrounder Grotesk Condensed' by Identity Letters, 'Flaco' by Letter Edit, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, energetic, modern, sporty, assertive, dynamic, emphasis, impact, motion, modernity, clarity, oblique, geometric, rounded, clean, compact.
This typeface is a slanted sans with sturdy, monoline strokes and broadly rounded curves. Forms lean consistently forward with smooth joins and minimal modulation, creating a clean, contemporary texture. Counters are fairly open in letters like C, G, and e, while terminals tend to be blunt and slightly angled, reinforcing the brisk rhythm. The lowercase shows a single-storey a and g, a curved-descender y, and straightforward, compact shapes that stay legible despite the strong slant. Numerals are similarly robust and round-leaning, with clear, simple silhouettes.
It performs best in situations that benefit from emphasis and momentum, such as headlines, campaign graphics, and brand marks. The strong slant and solid strokes also suit packaging and apparel or sports-related identities where impact and speed are desirable.
The overall tone is dynamic and energetic, with a forward-leaning stance that suggests motion and urgency. Its rounded geometry keeps it approachable, while the heavy color and tight, confident shapes read as assertive and contemporary.
The design appears intended to deliver a modern, energetic sans voice by combining geometric rounding with an assertive slant and substantial stroke presence. It prioritizes immediacy and visual punch while keeping letterforms simple and consistent for straightforward recognition.
In text, the pronounced slant and dense stroke weight create a strong typographic color that favors emphasis and headlines over quiet reading. The angled construction on diagonals and the broad curves in O/Q-style forms help maintain a cohesive, sporty feel across caps, lowercase, and figures.