Serif Other Etba 6 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Acta Display' and 'Acta Pro Display' by Monotype (names referenced only for comparison).
Keywords: headlines, logos, packaging, posters, magazine titles, fashion, editorial, dramatic, modern classic, confident, editorial impact, brand distinctiveness, sculpted details, display clarity, high-contrast feel, incised, wedge serif, flared terminals, sculptural.
A sculptural serif with wedge-like, flared terminals and frequent ink-trap–style notches that carve sharp triangular openings into joins and curves. Strokes are largely monoline in impression but shaped by deep cut-ins and tapered ends, creating a crisp, chiseled rhythm rather than smooth bracketed serifs. Curves are bold and geometric with pronounced negative spaces (notably in C, G, O, S, and the figures), while verticals read sturdy and straight. The overall texture is punchy and high-impact in display sizes, with distinctive interior cuts giving many letters a segmented, almost stencil-like sparkle without becoming fully broken forms.
Best suited for display applications such as magazine mastheads, fashion and beauty branding, premium packaging, and poster headlines where its carved details remain clear. It can also work for short subheads or pull quotes, especially when ample size and spacing are available to keep counters and notches from closing up.
The font projects a fashion-forward, editorial tone—dramatic and refined, but with an assertive edge. Its sharp cut-ins and flared terminals add a sense of luxury and theatricality, suggesting modern classic branding rather than quiet book typography.
The design appears intended to reinterpret classical serif structure with a contemporary, cut-away treatment—using incised notches and flared terminals to create a striking, branded texture. It prioritizes distinctive silhouette and editorial impact over neutral, long-form readability.
The deep triangular cutouts become a defining motif across both capitals and lowercase, producing strong highlights and shadows in the letterforms. In the sample text, the design maintains consistency and a lively rhythm, but the distinctive notching and tight internal shapes make it best suited to larger settings where the details can be appreciated.