Sans Normal Apbin 10 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Luxora Grotesk' by Designova, 'Eina' by Extratype, and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: ui text, branding, headlines, signage, editorial, neutral, modern, clean, tech, functional, clarity, modernity, versatility, simplicity, systematic, geometric, round, crisp, minimal, rational.
A clean geometric sans with even, monoline-like strokes and smooth circular curves. Proportions are balanced and contemporary, with round counters and open apertures that keep forms clear in text. Uppercase shapes feel disciplined and straightforward, while lowercase maintains a simple, engineered construction; the single-storey “a” and “g” reinforce the geometric tone. Terminals are mostly straight and crisp, and spacing reads steady and practical across the alphabet and numerals.
Well suited to interface typography, product and technology branding, and general-purpose headings where clarity and a modern look are desired. It also performs comfortably in short-to-medium passages, supporting clean editorial layouts and straightforward signage.
The overall tone is neutral and modern, leaning toward a utilitarian, tech-forward feel rather than expressive or calligraphic. Its geometry and restraint give it a confident, matter-of-fact voice that stays out of the way of the message.
Designed to deliver a dependable, contemporary sans voice built on geometric fundamentals, prioritizing clarity, consistency, and broad usability. The letterforms aim for simple construction and predictable rhythm, making the font adaptable across digital and print contexts.
Round characters (C, O, Q, e) read strongly circular, while diagonals (V, W, X, Y) are sharp and clean, creating a clear contrast between curves and angles. Numerals appear straightforward and highly legible, matching the font’s consistent rhythm and uncluttered construction.