Sans Normal Myrid 17 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Boutros Angham' by Boutros, 'Elisar DT' by DTP Types, 'Magnum Sans' and 'Magnum Sans Pro' by FontMesa, 'Mato Sans' by Picador, 'Aisling Sans' by S6 Foundry, 'Tabac Sans' by Suitcase Type Foundry, 'URW Form' by URW Type Foundry, and 'Bartosh' by jpFonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, chunky, friendly, loud, retro, attention grabbing, approachability, display impact, bold branding, soft corners, bulky, compact apertures, sturdy, high impact.
A heavy, blocky sans with broad proportions, rounded curves, and subtly softened corners. Strokes are uniform and dense, with compact counters and fairly tight apertures that create a strong, ink-trap-free silhouette. Terminals are clean and blunt, and the overall geometry leans on large, simple bowls and straight-sided stems for a sturdy, poster-ready rhythm. The lowercase is robust and slightly compact in its internal spaces, with single-storey forms and a consistent, workmanlike construction.
Best used for headlines, short statements, and display typography where its weight and broad shapes can command attention. It fits brand marks, packaging, event posters, and large-format signage, especially when a friendly, high-impact voice is needed. For longer reading, it works more reliably in short bursts or with generous spacing and contrast in layout.
The tone is bold and approachable, reading as energetic and slightly retro due to its chunky shapes and rounded, cartoon-adjacent massing. It feels confident and attention-grabbing without becoming sharp or aggressive, making it well-suited to upbeat, friendly messaging.
The design appears intended to provide maximum impact with a friendly, rounded sans voice, prioritizing bold silhouettes and simple geometry for quick recognition. Its compact internal spaces and thick strokes suggest a focus on strong display performance and punchy typographic color in branding and promotional contexts.
At text sizes the dense counters and tight apertures can make long passages feel dark and busy, while at display sizes the letterforms resolve clearly and deliver strong presence. The numerals and capitals carry a particularly weighty, signage-like feel, emphasizing solidity and impact.