Sans Normal Lorab 11 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Klik' by Fenotype, 'Intro' by Fontfabric, 'Core Sans D' by S-Core, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, bold, friendly, modern, impact, motion, modernity, approachability, clarity, slanted, rounded, chunky, compact, punchy.
A heavy, slanted sans with rounded, elliptical construction and broad, uniform strokes. Letterforms are compact and sturdy, with softened corners and open, geometric counters that keep the dense weight readable. The italic angle is consistent across caps, lowercase, and figures, producing a forward-leaning rhythm and a strong word shape. Numerals and capitals have a clean, simplified build with minimal detailing, emphasizing mass and smooth curves over sharp terminals.
This font is best suited to headlines, short blurbs, and display settings where bold, dynamic emphasis is needed. It works well for branding and packaging that aims for a modern, sporty feel, and for promotional graphics where the forward slant can suggest speed and momentum. In longer passages, it will be most effective with generous spacing and larger sizes to balance its dense weight.
The overall tone feels energetic and assertive, with a sporty, forward-motion character driven by the strong slant and tight, powerful shapes. Rounded geometry keeps it approachable rather than aggressive, giving it a contemporary, upbeat voice suited to attention-grabbing statements.
The design appears intended to deliver maximum impact with a smooth, rounded sans structure while using a consistent italic slant to add motion. Its simplified, geometric forms prioritize clarity at large sizes and create a cohesive, contemporary look across letters and numbers.
Lowercase forms appear slightly more compact and utilitarian than the caps, reinforcing a punchy texture in text. Curves are prominent throughout, and terminals generally feel blunt and solid, supporting high-impact setting at larger sizes.