Sans Normal Arrod 1 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'FF Clan' by FontFont (names referenced only for comparison).
Keywords: ui text, web design, editorial, signage, branding, clean, modern, neutral, friendly, functional, legibility, versatility, clarity, neutrality, modernity, geometric, open apertures, even rhythm, crisp terminals, monoline.
This sans serif presents a largely monoline construction with smooth, geometric curves and straight-sided stems. Proportions run generously wide with open counters and clear apertures, giving letters breathing room and a steady horizontal rhythm. Terminals are clean and mostly squared-off, while round forms (C, O, G, e) read as near-circular with consistent curvature. The lowercase shows a single-storey “a” and “g,” a simple, straight “l,” and compact shoulders on “n/m,” keeping the texture calm and highly legible in continuous text. Numerals are similarly straightforward and open, matching the letterforms’ even weight and uncluttered detailing.
This font suits interface typography, product screens, and web layouts where clarity and a stable rhythm are important. Its open shapes and generous proportions also work well for signage and wayfinding at moderate sizes, and for editorial or marketing text that needs a modern, neutral voice. For branding, it fits identities aiming for clean, contemporary simplicity rather than strong stylistic character.
The overall tone is contemporary and no-nonsense, with a mild friendliness coming from the broad proportions and round shapes. It feels practical and approachable rather than expressive, aiming for clarity and restraint. The steady spacing and clean endings give it a calm, system-like presence suitable for everyday reading.
The design appears intended as a versatile, general-purpose sans that reads cleanly in both all-caps and mixed-case settings. Its geometric, open forms and restrained detailing suggest an emphasis on legibility, consistency, and a modern visual baseline that can support many kinds of content without drawing attention to itself.
In the sample text, the wide set and open counters help maintain legibility at larger paragraph sizes, with a smooth, even color across lines. The design avoids sharp quirks or decorative gestures, prioritizing consistency between uppercase, lowercase, and figures.