Sans Normal Aldud 14 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Artegra Soft', and 'Dexa Pro' by Artegra (names referenced only for comparison).
Keywords: ui design, brand identity, headlines, signage, presentations, clean, modern, neutral, friendly, technical, clarity, versatility, modernization, neutral tone, geometric coherence, rounded, monoline, open, airy, geometric.
This is a rounded, monoline sans with generous proportions and smooth, circular bowls. Curves are clean and even, with a consistent stroke that keeps joins and terminals crisp rather than soft or brushy. Counters are open and the spacing reads airy, helping forms like C, G, S, and e stay clear at text sizes. The lowercase is straightforward and utilitarian, with simple single-storey forms and compact descenders; numerals are similarly clean, with an oval 0 and balanced curves on 3, 6, 8, and 9.
It suits interface typography, product and web branding, and general-purpose editorial settings where a clean, modern sans is needed. The open forms and even color also make it a good candidate for short headlines, wayfinding/signage, and presentation graphics where quick recognition is important.
The overall tone is contemporary and neutral, with a mild friendliness coming from the rounded geometry and open counters. It feels practical and technology-adjacent rather than expressive, delivering a calm, dependable voice for everyday UI and brand communication.
The font appears designed to deliver a versatile, contemporary sans voice built on rounded geometric forms, prioritizing clarity, consistency, and a calm typographic color across a range of sizes.
The design leans on circular construction, giving it a cohesive rhythm across both uppercase and lowercase. Diagonals (V, W, X, Y) are sturdy and straightforward, and the shapes maintain clarity in continuous reading as shown in the paragraph sample.