Sans Normal Miry 3 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, logos, playful, punchy, friendly, retro, cartoonish, display impact, playful branding, retro voice, poster weight, rounded, bulky, soft corners, compact counters, bouncy rhythm.
A heavy, rounded sans with inflated strokes and softly squared terminals that create a chunky, cutout-like silhouette. The design favors broad bowls and tight internal counters, with noticeably thick joins and a generally uniform stroke feel. Curves are smooth and circular, while horizontals and diagonals read as sturdy wedges, giving the letters a slightly bouncy, irregular rhythm. The lowercase is especially compact and dense, with short extenders and single-storey forms that keep the texture dark and continuous.
Works best in short, high-impact settings such as headlines, posters, signage, and bold branding where its chunky forms can be shown large. It also suits packaging and logo wordmarks that want a playful, throwback feel and strong shelf presence. For extended reading or small UI text, the dense counters and heavy texture may feel overwhelming.
The overall tone is bold and humorous, leaning toward a retro display attitude with a friendly, approachable voice. Its soft geometry and exaggerated weight feel energetic and informal, suited to attention-grabbing messaging rather than restraint or neutrality.
The design appears intended as a friendly, high-ink display sans that prioritizes personality and visual weight over neutrality. Its rounded construction and compact interiors suggest a goal of creating a loud, approachable voice for advertising, entertainment, and bold identity work.
At larger sizes the quirky rhythm and compressed apertures become part of the personality, while at smaller sizes the tight counters and heavy interior shapes can reduce clarity. Numerals match the same inflated, poster-like construction and maintain a strong, blocky presence.