Sans Normal Igruf 7 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Belle Sans' by Park Street Studio (names referenced only for comparison).
Keywords: ui text, app design, signage, packaging, headlines, friendly, modern, approachable, clean, playful, legibility, approachability, everyday branding, clarity, rounded, soft terminals, open counters, even rhythm, generous spacing.
A rounded sans with smooth curves and softly finished terminals. Strokes are consistently even, with large, open apertures and counters that keep forms clear at a glance. The proportions lean broad, and the spacing feels generous, producing an airy texture in words and lines. Uppercase shapes are simple and geometric-leaning, while the lowercase keeps a straightforward, contemporary construction with minimal modulation and a calm, regular rhythm.
Well-suited to interface typography, product labeling, and wayfinding where clarity and a welcoming voice matter. The broad proportions and open shapes also work nicely for short headlines, brand wordmarks, and large-format text where a soft, modern look is desired.
The overall tone is friendly and contemporary, with a gentle softness that avoids feeling technical or severe. Its rounded joins and open forms read as approachable and informal, while the steady spacing and clean outlines keep it professional enough for everyday UI and branding use.
Designed to provide a clear, contemporary sans that feels personable rather than clinical. The rounded construction and open interior spaces suggest an intention to balance friendliness with functional legibility across common display and text scenarios.
Round characters (like C, G, O, Q) maintain smooth, near-circular bowls, and diagonals (V, W, X, Y) are clean and stable without sharp, aggressive corners. Numerals follow the same rounded logic, staying legible and consistent with the letterforms in weight and curvature.