Sans Normal Kudeh 12 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Aribau Grotesk' by Emtype Foundry, 'Antebas' by Lafontype, 'Neogrotesk' by Los Andes, and 'Mazzard' by Pepper Type (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, packaging, sporty, dynamic, modern, confident, friendly, impact, motion, modernity, clarity, display strength, geometric, oblique, rounded, compact, clean.
A heavy, oblique sans with smooth, geometric construction and minimal stroke modulation. Curves are broadly rounded and evenly weighted, while straight strokes stay clean and firm, producing a sturdy, high-impact texture. Counters are generally open and circular, terminals read as crisp but not sharp, and spacing feels straightforward and consistent for bold display use. Numerals match the letterforms in weight and slant, with simple, contemporary shapes that keep forms legible at a glance.
Well-suited to short, prominent copy where impact and immediacy matter—headlines, brand marks, product naming, and campaign graphics. It can also work for punchy subheads or UI callouts when a strong, motion-inflected voice is desired, especially in sports, tech, and modern retail contexts.
The overall tone is energetic and forward-leaning, with a contemporary, performance-oriented feel. Its rounded geometry keeps it approachable, while the dense weight and slant add urgency and motion, making it feel assertive without turning aggressive.
This design appears intended to deliver a bold, contemporary voice with a built-in sense of movement, pairing geometric clarity with a consistent oblique stance. It prioritizes quick recognition and strong silhouette, aiming for display strength while maintaining friendly, rounded construction.
The italic angle is steady across uppercase, lowercase, and figures, creating a cohesive rhythm in text. Round letters (like O/o) retain a near-elliptical regularity, and diagonal-driven forms (like K, V, W, X, Y) emphasize the font’s dynamic, directional character.