Slab Contrasted Wipa 2 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Giza' by Font Bureau and 'Polyphonic' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, display signage, retro, athletic, assertive, industrial, friendly, impact, signage, heritage, bold clarity, brand voice, blocky, bracketed, ink-trap, low x-height, rounded.
A heavy slab-serif with broad proportions, compact counters, and chunky bracketed serifs that read as squared-off terminals rather than delicate feet. Strokes are thick and confident with noticeable but not delicate contrast, and many joins show softened corners and subtle notches that recall ink-trap behavior. Curves are full and slightly squarish, giving rounds (like O, C, and 8) a robust, stamped look, while verticals and horizontals keep a steady, poster-like rhythm. The lowercase is sturdy and compact, with a relatively low x-height feel against the hefty caps and generous width, producing a dense texture in paragraph settings.
Best suited for display contexts where impact and readability at a distance matter, such as headlines, posters, sports or collegiate-style branding, and bold packaging. It can work for short bursts of text, but its dense color and tight counters make it most effective at larger sizes and with ample spacing.
The overall tone is bold and straightforward, mixing vintage Americana and collegiate signage with a utilitarian, workmanlike solidity. It feels loud and dependable rather than refined, with a friendly bluntness that suits attention-grabbing headlines.
The design appears aimed at delivering maximum visual punch with a classic slab-serif voice, combining sturdy industrial shapes with vintage sign and varsity cues. The subtle notches and softened joins suggest an intention to preserve clarity and character as the weight increases.
The numerals and uppercase forms carry strong presence and hold their shape well at large sizes, while the tight internal spaces and deep weight create a dark color in longer lines. The slab treatment and softened corners keep it from feeling sharp or brittle, maintaining a cohesive, monolithic silhouette across the set.