Sans Normal Ragup 15 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' and 'Neutro' by Durotype, 'JAF Domus Titling' by Just Another Foundry, 'Kirkly' by Kirk Font Studio, 'Core Sans N SC' and 'Core Sans NR' by S-Core, and 'Foundry Sterling' by The Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, approachable, retro, approachability, impact, modern retro, brand voice, rounded, soft, bubbly, sturdy, compact.
A heavy, rounded sans with soft corners and full, even strokes throughout. The overall geometry leans on broad curves and compact counters, creating a dense, solid color on the page. Terminals are predominantly rounded, with gentle shaping at joins and minimal stroke modulation, giving letters a smooth, molded feel. Proportions are slightly compact with generous weight, and the lowercase shows a sturdy, readable build with simple, closed forms.
Best suited to headlines and short-to-medium text where a bold, friendly presence is desired—posters, packaging, and brand marks in particular. The dense stroke weight and rounded shapes hold up well at larger sizes and can create strong impact in UI banners, social graphics, and signage where clarity and personality are both important.
The font conveys a friendly, upbeat tone with a touch of retro sign-painting warmth. Its chunky curves and softened edges feel welcoming and informal, while the weight adds confidence and visibility. The overall impression is cheerful and approachable rather than technical or austere.
The design appears intended to deliver a warm, contemporary take on a rounded, heavy sans—prioritizing softness and visual confidence. Its consistent stroke weight and compact, curved construction suggest a focus on approachable display typography with strong presence and easy readability.
The numerals and capitals share the same rounded, heavy construction, producing strong consistency across alphanumerics. Round letters (O, C, G, Q) appear particularly full and stable, and diagonals (V, W, X, Y) are thick enough to avoid looking spindly, reinforcing the font’s sturdy rhythm in display settings.