Sans Superellipse Holij 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'EB Corp' by Eko Bimantara, 'Orgon' and 'Orgon Plan' by Hoftype, 'Malino' by Lafontype, 'Prelo Pro' by Monotype, and 'Ranelte' by insigne (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, playful, impact, legibility, modernity, approachability, blocky, rounded, geometric, compact, soft corners.
A heavy, rounded sans with squared-off curves and superellipse-like bowls that read as rounded rectangles rather than pure circles. Strokes are monolinear with blunt terminals and minimal modulation, creating a dense, even color. Counters are tight and apertures are fairly closed, while joins and corners are consistently softened, giving the shapes a compact, sturdy feel. The overall rhythm is wide and stable, with simple, highly legible construction and a strong baseline presence.
Best suited to display settings where impact and readability are key, such as headlines, posters, brand marks, packaging, and wayfinding. Its compact counters and heavy weight favor larger sizes and short-to-medium text runs where a strong, modern presence is desired.
The tone is bold and assertive but not harsh, pairing mass and clarity with softened corners for a friendly, contemporary voice. It feels utilitarian and straightforward, with just enough roundness to come across approachable and slightly playful.
The design appears intended to deliver maximum punch and clarity through monoline geometry and rounded-rectangle forms, balancing a sturdy, industrial feel with approachable softness. It emphasizes consistency and silhouette strength for attention-grabbing typography in contemporary applications.
Round characters (like C, G, O, S, 0) show a distinctly squarish rounding that maintains strong vertical and horizontal emphasis. The numerals match the letters in weight and simplicity, with clear, sign-like silhouettes that hold up well at large sizes.