Sans Normal Jamir 7 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, ui, modern, techy, confident, clean, friendly, brand impact, modern utility, screen clarity, geometric tone, rounded, geometric, square terminals, soft corners, high legibility.
A heavy, geometric sans with broad proportions and softly rounded corners. Strokes are uniform and low-contrast, with mostly square terminals that keep the texture steady and dense in text. Counters are generous and often slightly squarish/oval, and the curves feel engineered rather than calligraphic. The overall rhythm is open and even, with a tall lowercase presence that keeps words readable at larger display sizes and in short passages.
Best suited to headlines, logos, and brand systems that want a strong, modern sans voice with smooth geometry. It also works well for UI labels, navigation, and product names where clarity and presence matter, especially at medium-to-large sizes.
The tone is contemporary and assertive, with a sleek, engineered friendliness coming from the rounded geometry. It reads as tech-forward and efficient, while staying approachable rather than austere.
The design appears intended to deliver a bold, contemporary sans identity with geometric construction and softened corners, balancing a technical feel with approachable roundness for strong display impact and clear on-screen reading.
Forms lean toward circular/elliptical construction with flattened sides, producing a distinctive “rounded-rectangle” silhouette in letters like O and in many bowls. The numerals match the same wide, stable construction, giving interfaces and headlines a cohesive, solid feel.