Sans Superellipse Hubih 3 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'Akkordeon' by Emtype Foundry, 'Sharp Grotesk Latin' and 'Sharp Grotesk Paneuropean' by Monotype, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, assertive, sporty, compact, retro, maximum impact, space saving, sign clarity, brand stamp, condensed, blocky, rounded corners, squared curves, large counters.
A heavy, compact sans with squared-off curves and rounded rectangle construction. Strokes are consistently thick with minimal modulation, producing a dense, poster-forward color. Terminals are blunt and largely horizontal/vertical, while bowls and counters read as soft-cornered superellipses rather than true circles. Proportions are tight and vertically emphatic, with broad, stable caps and a tall, sturdy lowercase; apertures stay relatively closed, keeping the overall rhythm compact and punchy.
Best suited to headlines, display copy, and short bursts of text where maximum impact is needed in limited horizontal space. It works well for posters, athletic or industrial branding, packaging callouts, and high-contrast signage where the compact, heavy shapes can carry from a distance.
The tone is forceful and workmanlike, with a bold, no-nonsense presence that feels at home in utilitarian and competitive contexts. Its condensed heft and squared rounding bring a faint vintage/athletic flavor while remaining clean and contemporary. Overall it conveys urgency, strength, and clarity at a distance.
The design appears intended to deliver high-impact communication in a tight footprint, using rounded-rectangle geometry to stay friendly enough while remaining emphatic. The consistent stroke weight and condensed build suggest a focus on bold display settings and brand marks that need to feel sturdy and unmistakable.
In running text the dense strokes and narrow set create a strong texture; spacing feels economical and headline-oriented. Numerals match the same blocky, rounded-rectangle logic and maintain a consistent, sign-like solidity.