Sans Normal Piriv 1 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Dexa Pro', 'Dexa Round', and 'Habanera' by Artegra; 'Muller Next' by Fontfabric; and 'Nietos' by Melvastype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, playful, sporty, energetic, friendly, retro, impact, motion, approachability, display emphasis, brand voice, rounded, soft corners, bulky, compact counters, bouncy.
A heavy, forward-slanted sans with broad, rounded shapes and softened terminals. Strokes stay consistently thick with minimal modulation, producing compact counters and sturdy silhouettes. The overall construction favors simple geometric curves and slightly squarish rounds, giving letters like O/C/G a chunky, closed-in feel. Spacing appears relatively tight for the weight, and the oblique angle adds momentum without introducing calligraphic contrast.
Best suited for display roles where punch and personality are desired, such as headlines, posters, signage, and sports or entertainment branding. It can also work well on packaging and logo wordmarks where a bold, friendly voice is needed and the italic slant helps convey motion.
The tone is upbeat and assertive, with a friendly, bouncy rhythm that feels athletic and informal. Its chunky curves and slanted stance read as energetic and approachable, leaning toward a retro sports or snack-pack sensibility rather than a corporate or editorial mood.
Likely designed to deliver maximum impact with a lively, forward-leaning stance and approachable rounded geometry. The emphasis appears to be on creating a bold, energetic display sans that remains readable while projecting momentum and warmth.
Uppercase forms are compact and blocky, while lowercase remains similarly stout, keeping a consistent color across lines. Numerals are bold and rounded with simple, legible shapes that match the letterforms’ soft-cornered geometry. At text sizes the dense counters and tight fit create a strong, dark typographic texture that favors impact over delicacy.