Sans Normal Beley 3 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, packaging, labels, signage, modern, compact, assertive, utilitarian, clean, space saving, clarity, impact, modern utility, condensed, monoline, tall, crisp, economical.
This typeface is a condensed sans with tall proportions and a compact overall footprint. Strokes appear largely monolinear with minimal modulation, producing even color and a steady rhythm in text. Curves are clean and tightly drawn, with rounded bowls and softened joins, while terminals tend to finish in straight, squared cuts. Counters are relatively small for the weight, and the condensed widths create a vertical, space-efficient texture across words and lines.
It performs well in headlines and display settings where horizontal space is limited and a strong vertical presence is desirable. The condensed build and even stroke color also suit packaging, labels, and signage systems that need crisp, legible text at medium sizes while keeping layouts tight.
The tone is direct and functional, with a slightly industrial confidence created by the tall, narrow silhouettes and firm stroke endings. It feels modern and no-nonsense, optimized for clarity and impact rather than warmth or ornament.
The design appears intended as a space-saving, high-impact sans for contemporary communication, balancing straightforward letterforms with a tightly controlled width. Its consistent stroke treatment and restrained detailing suggest a focus on dependable readability and a strong typographic silhouette in compact layouts.
Uppercase forms read especially columnar and compact, while the lowercase maintains straightforward, familiar shapes with simple apertures. Numerals follow the same condensed, sturdy construction, and punctuation appears clean and unobtrusive, supporting dense settings without drawing attention away from the text.