Sans Superellipse Imgul 7 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'Gltp Starion' by Glowtype, 'Fact' by ParaType, and 'Core Sans N' and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, sports branding, posters, packaging, app banners, sporty, dynamic, confident, punchy, retro, impact, speed, approachability, branding, display, oblique, rounded, soft corners, compact counters, blocky.
A heavy, right-leaning sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and even, with compact counters and generous surface area that creates a solid, blocky silhouette. Curves are built from broad superelliptical arcs rather than perfect circles, giving bowls and rounded joins a squarish, engineered feel. Terminals tend to cut cleanly with subtle chamfers, and the overall rhythm emphasizes large, stable shapes with clear spacing and sturdy proportions.
Best suited to display settings where weight and slant can do the work: headlines, sports and fitness identities, product packaging, promotional posters, and bold UI banner elements. It can also serve for short subheads or callouts where a compact, high-impact voice is desired, while longer passages will benefit from ample size and breathing room.
The font projects speed and impact, with an assertive, athletic tone driven by its forward slant and dense black shapes. Its rounded geometry keeps the mood friendly rather than aggressive, landing in a bold, sporty register that feels suited to action, energy, and contemporary branding.
The design appears intended to deliver a fast, high-energy sans with a rounded-rect, industrial polish—combining an athletic oblique stance with soft-cornered geometry for approachable impact. It prioritizes bold presence and straightforward shapes over fine detail, aiming for strong brand recognition in large-scale typography.
Letterforms show a consistent rounded-rect logic across both uppercase and lowercase, with single-storey forms (notably the a) and simplified construction that favors quick recognition. Numerals match the same heavy, oblique stance, reading as robust and display-oriented. The sample text shows strong word-shape presence at large sizes, with tight internal spaces that can fill in if used too small or tightly tracked.