Sans Superellipse Poday 9 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection and 'Molde' by Letritas (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, condensed, utilitarian, modern, assertive, space saving, high impact, modern utility, systematic geometry, tall, compact, clean, sturdy, geometric.
A tall, tightly set sans with compact proportions and a strongly vertical stance. Strokes are heavy and even, with minimal contrast and clean, squared-off terminals that keep counters narrow and efficient. Curves read as controlled, rounded-rectangle forms—most evident in the O/Q/0 and the bowls of B/P/R—while joins stay crisp and simplified. The overall rhythm is dense and consistent, with short apertures and tight interior spaces that emphasize a stacked, poster-like texture in text.
This design performs best when space is limited and impact is needed—headlines, posters, packaging fronts, and branding systems that rely on condensed typography. It also suits signage and labels where a compact, high-density line can carry short messages with strong presence.
The tone is direct and no-nonsense, projecting an industrial clarity that feels modern and pragmatic. Its compressed build and firm stroke weight create an assertive, attention-grabbing voice suited to bold messaging rather than subtle editorial nuance.
The font appears intended as a space-saving, high-impact sans that maintains a consistent, sturdy texture at display sizes. Its rounded-rectangle construction and simplified terminals suggest a goal of clean reproducibility and a contemporary, industrial feel across letters and figures.
The capitals and figures share a uniform, compressed footprint that helps headlines align into neat blocks. Round characters keep a squarish silhouette, and diagonals (A/V/W/X) are streamlined to maintain the same compact color as the verticals, reinforcing an economical, engineered look.