Sans Normal Abmuy 6 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, editorial, ui text, marketing, signage, modern, friendly, clean, informal, energetic, emphasis, readability, modernity, approachability, clarity, oblique, rounded, open, airy, smooth.
A smooth, oblique sans with gently rounded joins and consistently low stroke modulation. The letterforms lean forward with a steady rhythm and generous internal space, giving counters and apertures a clean, open feel. Curves are built from broad, even arcs, while terminals tend to be softly finished rather than sharply cut. Proportions feel balanced and readable, with moderate ascenders/descenders and numerals that align comfortably with the surrounding text color.
Works well for brand systems and marketing headlines where an energetic, forward-leaning tone is desired, and it remains legible in short paragraphs and product copy. Its clean shapes and open counters also suit interface text, dashboards, and wayfinding where clarity at a range of sizes matters.
The overall tone is contemporary and approachable, combining a clean sans structure with a lively forward slant. It reads as friendly and active rather than formal, making it well suited to communication that wants to feel straightforward and human.
Likely designed as a general-purpose italic sans that adds motion and emphasis without becoming decorative. The rounded geometry and open forms suggest an emphasis on clarity and approachability for everyday communication and contemporary design work.
Round letters maintain a consistent oval geometry, and the italic angle is applied uniformly across uppercase, lowercase, and figures. The texture in paragraphs stays light and uncluttered, with clear separation between similar shapes and a generally even spacing that supports continuous reading.