Sans Other Bubog 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, signage, editorial, presentations, neutral, modern, clean, friendly, utilitarian, clarity, versatility, modernity, legibility, geometric, rounded, monolinear, open counters, large apertures.
A clean, monolinear sans with broadly geometric construction and softly rounded curves. Strokes remain even and steady, with open counters and generous apertures that keep forms clear at text sizes. The uppercase set reads straightforward and balanced, while the lowercase introduces mildly idiosyncratic, single‑storey shapes (notably a and g) and compact shoulders that add a contemporary, functional rhythm. Numerals are simple and sturdy with consistent stroke weight and smooth, circular bowls.
This face suits interface labels and product UI where legibility and steady rhythm matter, as well as wayfinding and signage that benefit from open forms. It also works well for contemporary branding systems and general editorial or presentation typography where a neutral, clean sans is needed.
The overall tone is neutral and modern, with a practical clarity that feels approachable rather than sharp. Its rounded geometry and open forms give it a friendly, everyday voice suited to information-first design.
The design appears intended as a straightforward, modern workhorse sans: unobtrusive in running text, confident in headings, and built around consistent geometry and clear counters for reliable readability.
The design favors clear silhouettes and consistent spacing, producing an even texture in paragraphs. Curves are smooth and circular, with minimal ornamentation and a slightly built, engineered feel in joins and terminals.