Sans Superellipse Noma 2 is a very bold, very wide, low contrast, upright, tall x-height font.
Keywords: headlines, posters, logotypes, sports branding, packaging, techy, industrial, sporty, retro-futurist, assertive, impact, modularity, futurism, branding, signage, rounded corners, squared bowls, boxy, chunky, compact apertures.
A heavy, boxy sans with rounded-rectangle construction and consistently softened corners. Counters tend to be squarish and compact, with tight apertures and short, blunt terminals that keep the texture dense. Curves resolve into superellipse-like bowls rather than true circles, and joins are clean and sturdy, giving letters a machined, modular feel. Spacing appears generous enough to maintain clarity despite the mass, and the overall rhythm reads as uniform and blocklike in both uppercase and lowercase.
Best suited to display settings where impact and quick recognition matter—headlines, posters, product branding, team or event graphics, and packaging. It also fits UI-style titling and tech-themed visuals when used at larger sizes where its tight counters remain clear.
The tone is bold and engineered—more equipment label than editorial text. Its rounded-square geometry evokes retro arcade and sci‑fi interfaces while also leaning into contemporary sports and tech branding. The overall impression is confident, utilitarian, and attention-seeking, with a friendly edge from the softened corners.
The design appears intended to translate a rounded-rectangle, industrial geometry into a readable, contemporary display sans. It prioritizes strong silhouette and a consistent modular construction, aiming for a robust, modern voice with a retro-tech undertone.
Distinctive squared forms show up across round letters (O/Q/C/G) and in the numerals, reinforcing a cohesive, systemized look. The sample text demonstrates strong word-shape presence at larger sizes, where the chunky counters and rounded corners become part of the voice rather than a distraction.