Sans Superellipse Ipmu 1 is a very bold, very wide, medium contrast, italic, tall x-height font visually similar to 'Guildhall' by Device, 'Local Radio JNL' by Jeff Levine, 'Blunt' by Miller Type Foundry, and 'Bejita' by Twinletter (names referenced only for comparison).
Keywords: sports branding, headlines, posters, product logos, app headers, sporty, energetic, assertive, modern, dynamic, impact, speed, modernity, branding, oblique, rounded corners, squared bowls, tight apertures, blocky.
A heavy, oblique sans with wide proportions and a compact, blocky build. Letterforms are constructed from squared-off superelliptical shapes: rounded rectangles with softened corners, producing broad counters and boxy bowls. Curves are minimized in favor of flat terminals and straightened arcs, while joins stay sturdy and geometric. Stroke endings are clean and blunt, spacing is relatively tight, and the overall rhythm is forward-leaning and dense; numerals and capitals read especially solid and poster-like.
Best suited for high-impact display typography such as sports branding, energetic campaigns, event posters, packaging callouts, and bold UI headers. It can also work for short logo- or wordmark-style treatments where a compact, forward-leaning, geometric voice is desired.
The overall tone is fast, forceful, and contemporary, with a distinctly sporty, performance-oriented feel. Its chunky geometry and consistent slant suggest motion and impact, making it feel confident and attention-grabbing rather than subtle or delicate.
The font appears designed to deliver maximum punch and speed through a consistent oblique stance and squared, rounded-rectangle construction. Its intention is likely to provide a modern, industrial-sport display look that remains coherent and legible in large sizes and tight compositions.
The design relies on large interior cutouts and rectangular apertures to keep forms open at display sizes, while some characters use aggressive diagonals and squared curves that emphasize speed and mechanical precision. The sample text shows strong line presence and a uniform, high-impact texture across words.