Sans Normal Lobuf 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Nort' by FontFont (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, energetic, punchy, friendly, impact, motion, modernity, attention, clarity, oblique, rounded, compact, smooth, high-impact.
A heavy, oblique sans with rounded, softly squared contours and a compact, forward-leaning stance. Strokes are broadly even and strongly filled, producing dense silhouettes and sturdy counters, while curves stay smooth and circular in letters like C, O, and S. The italic slant is consistent across caps and lowercase, and the overall rhythm feels tight and efficient, with simplified terminals and minimal detail that keeps forms clean at large sizes.
Best suited for bold headlines and short statements where the strong oblique stance can add motion and urgency—posters, promotional graphics, and punchy brand lockups. It also works well for sports or fitness-themed identities and packaging that benefits from a confident, high-contrast-in-size presence.
The tone is assertive and energetic, with a sporty, action-oriented feel driven by the pronounced slant and strong weight. Its rounded construction adds approachability, balancing the forceful presence with a friendly, contemporary warmth.
The design appears intended to deliver maximum impact with a modern, rounded sans structure and a built-in sense of speed from the oblique angle. It prioritizes solid, simplified shapes for strong visibility and a cohesive, contemporary display texture.
Numerals follow the same bold, rounded logic and read clearly with sturdy shapes. The uppercase set looks especially blocky and impactful, while the lowercase retains the same compact, streamlined construction for a cohesive texture in words.