Sans Superellipse Imkor 3 is a very bold, very wide, medium contrast, italic, tall x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'Gltp Starion' by Glowtype, and 'Ansage' by Sudtipos (names referenced only for comparison).
Keywords: sports branding, posters, headlines, logotypes, packaging, sporty, energetic, confident, retro, playful, impact, motion, branding, display, rounded, oblique, chunky, compact, smooth.
A heavy, oblique sans with broad, rounded-rectangle construction and softly squared counters. Strokes stay consistently thick with subtly modulated joins, producing a smooth, rubbery silhouette rather than sharp engineering. The forms lean forward with a stable baseline and sturdy vertical rhythm; bowls and terminals are generously rounded, and apertures tend to be tight, emphasizing mass and impact. Numerals follow the same blocky, rounded logic, maintaining a cohesive, logo-ready texture.
Well suited to sports and fitness branding, event posters, punchy headlines, and identity work that needs a bold, dynamic voice. It also fits packaging and promotional graphics where a compact, high-impact italic can carry short phrases and names effectively.
The overall tone feels fast, punchy, and upbeat, like lettering built for motion and competition. Its rounded weight gives it a friendly, accessible edge while still reading as assertive and high-energy. The oblique stance adds urgency and a sense of forward momentum.
The design appears intended to deliver maximum impact with a streamlined, rounded industrial feel—combining an athletic slant with soft-cornered geometry for friendly aggressiveness. It prioritizes bold presence and motion over delicate detail, aiming for strong recognition in display contexts.
At larger sizes the superelliptical geometry and rounded corners read as a deliberate stylistic signature. In dense settings, the tight apertures and high ink coverage can make interior spaces feel compact, so it tends to shine when given room and scale.