Sans Normal Rinoy 11 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, product design, branding, signage, packaging, friendly, clean, modern, approachable, soft, clarity, approachability, versatility, modernity, rounded, monoline, open counters, generous spacing, humanist.
A rounded, monoline sans with softly squared terminals and smooth, continuous curves. The letterforms are built from simple geometric strokes with slightly humanist modulation in proportions, producing open counters and clear interior space. Round characters like O and 0 read as near-circular, while straight strokes keep a gentle, softened finish rather than sharp corners. The overall rhythm is even and legible, with uncomplicated construction and consistent stroke endings across capitals, lowercase, and numerals.
It works well for interface typography, product labels, and general-purpose branding where a modern, welcoming voice is needed. The open counters and straightforward forms also make it suitable for short-to-medium passages, informational graphics, and wayfinding where clarity at a glance matters.
The tone is friendly and contemporary, with a calm, non-authoritarian feel. Rounded details and open shapes give it an approachable, everyday clarity that suits casual and product-oriented communication without becoming playful or decorative.
The design appears intended to provide a neutral, contemporary sans with softened edges—balancing geometric simplicity with approachable warmth for broad, everyday usability across digital and print contexts.
The lowercase set maintains clear differentiation in key shapes (such as a two-storey-style structure for some vertical forms and a single-storey feel in others), supporting quick scanning in text. Numerals are simple and readable, with rounded geometry and minimal quirks, aligning well with the alphabet’s softened, modern finish.