Sans Normal Vimey 6 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Benton Sans', 'Benton Sans Pro', and 'Benton Sans Std' by Font Bureau; 'FF Sero' by FontFont; and 'NeoGram' and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: branding, posters, headlines, sports, packaging, modern, sporty, confident, dynamic, clean, impact, momentum, clarity, modernity, oblique, monoline, rounded, open counters, high legibility.
A heavy, right-leaning sans with monoline strokes and rounded curve construction. The letterforms are compact and sturdy, with broad, open counters and clean joins that keep the rhythm even in dense text. Curves are smooth and slightly squared-off in places, while terminals are largely blunt, giving the set a crisp, engineered feel. Uppercase forms read stable and blocky, while the lowercase keeps a straightforward, utilitarian structure with clear differentiation between similar shapes; numerals are wide and solid, matching the overall weight and cadence.
Well suited to headlines, brand marks, campaign graphics, and packaging where a strong, modern voice is needed. The sturdy shapes and open counters also make it a practical choice for short UI labels or signage when a compact, high-impact italic style is desired.
The overall tone feels modern and energetic, with a forward-leaning stance that suggests motion and momentum. Its bold presence reads confident and functional rather than decorative, lending a contemporary, no-nonsense voice.
Designed to deliver a bold, forward-leaning sans voice that balances impact with clarity. The emphasis is on clean geometry, consistent stroke behavior, and legible silhouettes for contemporary display and branding contexts.
Spacing appears tuned for display and short text, with a robust color on the line that holds up well at larger sizes. The consistent stroke treatment and open interiors help maintain clarity despite the strong weight and slant.