Sans Normal Okgoj 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' and 'Neutro' by Durotype, 'Articulo' by Gilar Studio, 'Catesque' by Gumpita Rahayu, 'HF HySans' by HyFont Studio, 'MC Meilong' by Maulana Creative, 'Mundial Narrow' by TipoType, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, confident, clean, utilitarian, impact, clarity, modernity, approachability, rounded, geometric, compact, crisp, robust.
A sturdy sans with predominantly geometric construction and smoothly rounded bowls. Strokes are consistently heavy with minimal modulation, producing a dense, even color in text. Curves are clean and circular, while terminals are largely straight and blunt, giving a crisp, engineered finish. Counters are relatively compact and apertures tend toward closed, reinforcing a solid, blocky rhythm across lines.
Best suited to headlines, posters, and prominent UI or marketing copy where a strong, contemporary sans is needed. It can work well for branding and packaging that benefits from a friendly geometric feel and high visual impact. For dense paragraphs, it will be most comfortable with generous size and spacing due to its compact counters and dark overall color.
The overall tone is modern and straightforward, with a friendly warmth coming from the rounded forms. Its heavy presence reads confident and practical rather than delicate or expressive, lending a dependable, no-nonsense voice. The look feels contemporary and broadly approachable, suited to clear messaging and strong emphasis.
The design appears intended to deliver a modern geometric sans with strong emphasis and a smooth, approachable character. It prioritizes consistent shapes and an even typographic color to stay legible and commanding in display and short-text contexts.
At display sizes the geometry reads very smooth and consistent, while in longer text the compact counters and tight apertures increase visual weight and density. Numerals match the letterforms in robustness and roundness, supporting cohesive typographic color in mixed alphanumeric settings.