Sans Normal Tihu 9 is a regular weight, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, branding, magazine, posters, titles, editorial, fashion, dramatic, sleek, luxury, display impact, premium tone, editorial flair, modern elegance, high contrast, hairline joins, sharp terminals, sculpted curves, expanded.
A display-oriented, high-contrast roman with expanded proportions and crisp, chiseled terminals. Strokes swing between weighty verticals and extremely fine hairlines, producing a glossy, poster-like rhythm. Curves are smooth and taut, with oval bowls and neatly controlled apertures; joins often resolve into needle-thin connections that emphasize the contrast. The overall spacing feels generous and airy, while letter widths vary noticeably across the set for a more expressive texture in words.
This font is best used for headlines, mastheads, brand marks, and short editorial titling where its high contrast and expanded width can be appreciated. It also works well for fashion and luxury packaging, event graphics, and large-scale posters, particularly when set with ample tracking and clear hierarchy.
The tone is refined and theatrical—clean and modern in structure, but with a couture-like sharpness and a sense of tension created by the hairlines. It reads as premium and attention-seeking, suited to moments where elegance and drama are more important than neutrality.
The design intent appears to be a contemporary, high-fashion display face that merges clean, sans-like simplicity with dramatic contrast and razor-thin detailing. Its proportions and sculpted terminals aim to create a striking, upscale presence in large text settings.
At larger sizes the razor-thin strokes and pointed terminals become a defining feature, especially in diagonals and cross-strokes where the contrast is most pronounced. The figures mirror the same sculpted contrast and expanded stance, reinforcing a cohesive display character across headlines and numerals.