Sans Normal Tipy 7 is a regular weight, very wide, very high contrast, italic, short x-height font.
Keywords: headlines, posters, branding, editorial, packaging, dramatic, elegant, expressive, retro, theatrical, display impact, stylized motion, modern elegance, headline voice, flared strokes, tapered terminals, calligraphic, swashy, dynamic.
This typeface is a highly slanted display sans with pronounced stroke modulation and flared, tapered terminals that give many letters a blade-like finish. Bowls and counters are broad and open, while joins often narrow sharply, creating a strong thick–thin rhythm across the alphabet. Curves are smooth and expansive, with occasional sweeping hooks and soft entry/exit strokes that feel drawn rather than purely geometric. Proportions lean wide overall, with compact lowercase bodies and tall, prominent capitals; spacing appears generous, supporting large, sculptural word shapes.
Best used for headlines, short phrases, and branding where an expressive, high-contrast italic voice can lead the composition. It suits posters, editorial display settings, packaging, and identity work that benefits from a dramatic, stylized texture. For readability, it will perform most confidently at larger sizes where the tapered terminals and modulation have room to show.
The overall tone is dramatic and stylish, combining a refined, high-fashion sensibility with a slightly retro, poster-like flair. Its sharp tapers and sweeping italic motion create a sense of speed and performance, making the text feel energetic and deliberate rather than neutral. The voice reads as confident and decorative, suited to attention-grabbing statements.
The design appears intended to deliver a bold, cinematic italic presence without relying on traditional serif forms, using contrast and flared terminals to create sophistication and motion. Its wide forms and sculpted strokes suggest a focus on display impact and distinctive word shapes over neutral long-text economy.
In text, the strong slant and contrast produce lively, irregular texture, especially where sharp diagonals (K, N, V, W, X, Y) and curved forms (C, G, O, Q) alternate. Numerals follow the same flared, modulated construction, with rounded shapes showing prominent thick–thin transitions. The overall construction stays consistent across cases, with the lowercase showing a distinctly compact, display-oriented silhouette.