Sans Faceted Ashe 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Cybersport' by Anton Kokoshka, 'Protrakt Variable' by Arkitype, 'Panton' by Fontfabric, 'MVB Embarcadero' by MVB, and 'Garrigue' by Nootype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, athletic, industrial, assertive, retro, sturdy, impact, team identity, retro display, bold branding, blocky, chamfered, angular, compact, monolithic.
A heavy, block-built display face with sharply chamfered corners and faceted joins that replace most curves with planar angles. Strokes are thick and largely uniform, producing a dense silhouette and strong color on the page. Uppercase forms feel compact and squared, with octagonal rounding in bowls (notably O/Q and the numerals), while lowercase echoes the same rugged geometry with simplified terminals and a sturdy, workmanlike rhythm. Counters are relatively small and the spacing reads tight-to-moderate, emphasizing impact over airiness.
Best suited for short, high-impact text such as headlines, posters, team or event branding, packaging callouts, and signage. It performs especially well when you want a compact, forceful wordmark or titling style that stays crisp in solid fills.
The overall tone is bold and no-nonsense, with an athletic, utilitarian edge. Its angled facets and compact shapes evoke vintage sports lettering and industrial signage, projecting confidence and immediacy.
This design appears intended to deliver maximum presence through a faceted, corner-cut geometry that reads as engineered and resilient. By keeping stroke contrast minimal and forms compact, it prioritizes instant recognition and a strong graphic stamp in display settings.
The faceting is applied consistently across rounds, joints, and diagonals, giving the set a cohesive, machined look. Numerals are especially emblematic, with octagonal forms and strong corners that hold up well at large sizes.