Sans Normal Mina 7 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, logotypes, packaging, sports promo, playful, chunky, retro, friendly, punchy, impact, distinctiveness, branding, display clarity, texture, soft corners, geometric, bulbous, compact spacing, cut terminals.
A heavy, blocky sans with rounded, geometric construction and a distinctly “carved” silhouette. Strokes are thick and even, with minimal modulation, and many terminals are cut on angles or notched, creating a chiseled, stencil-like bite inside otherwise smooth bowls. Counters are small and tightly enclosed, while curves stay broad and circular, giving letters a dense, high-impact texture. Overall spacing reads snug, with short ascenders/descenders and compact internal apertures that emphasize mass and silhouette over fine detail.
Best used at display sizes where its dense counters and cut-in details remain clear, such as posters, headlines, bold branding marks, and packaging fronts. It can also work for punchy promotional graphics or sports/event titling where a compact, high-ink presence is desirable.
The tone is bold and upbeat, combining friendly rounded forms with sharp, playful cut-ins that add energy. It suggests a retro display sensibility—confident, attention-grabbing, and slightly mischievous—well suited to expressive, headline-first typography.
The design appears intended to deliver maximum visual impact with a friendly geometric base, differentiated by deliberate notches and angled cuts that add character and help shapes stay recognizable at a distance. It prioritizes silhouette, consistency, and a distinctive texture suited to branding and editorial display.
Distinctive features include frequent wedge cuts and interior notches (visible across several uppercase and lowercase forms) that create a consistent “bitten” rhythm throughout the alphabet and numerals. Numerals are similarly weighty and rounded, maintaining the same carved motif for strong consistency in titles and short numeric callouts.