Sans Normal Lykoy 3 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Bozon' by ROHH and 'Geliat' and 'Goldbill' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, event graphics, sporty, playful, punchy, energetic, retro, attention grabbing, branding, motion, impact, oblique, rounded, blocky, soft corners, compact counters.
This typeface presents a heavy, oblique sans construction with broad proportions and a compact internal rhythm. Strokes are consistently thick and largely monolinear, with rounded curves and softened joins that keep the dense weight from feeling harsh. Terminals are typically clean and blunt, while several letters show subtly cut or scooped areas at the baseline that add motion and a slightly engineered, stencil-like flavor. The lowercase has a single-storey a and g, sturdy bowls, and short-to-moderate ascenders/descenders, producing a tight, headline-friendly texture. Numerals are equally robust and simplified, emphasizing solid silhouettes over fine detail.
Best suited for short, high-impact settings such as headlines, posters, athletic or team-oriented branding, bold packaging, and event graphics. It performs well where a thick, energetic wordmark is needed and where the slanted stance can reinforce motion and urgency. For longer passages, it will typically work better as an accent type than as the primary reading face.
The overall tone is loud and kinetic, with an athletic, poster-forward energy. The slanted stance and chunky forms read as confident and fun, leaning toward a retro display attitude rather than a neutral text voice. Its rounded geometry keeps it approachable, making it feel more spirited than aggressive.
The design appears intended as a display sans that maximizes impact through heavy, rounded shapes and a forward-leaning posture. The small sculpted cut-ins near the baseline introduce a signature detail that differentiates it from more generic heavy italics and helps it stand out in branding contexts.
The oblique angle and wide set create strong forward momentum, and the dense black shapes benefit from generous spacing to avoid dark clumping. The distinctive baseline scoops and compact counters become more prominent at larger sizes, where they contribute character and branding recognition.