Sans Normal Osriy 1 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Berthold Standard' by Berthold, 'Swiss 721' by Bitstream, 'Newhouse DT' by DTP Types, 'CG Triumvirate' and 'Classic Grotesque' by Monotype, and 'Europa Grotesk SB' and 'Europa Grotesk SH' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, bold, confident, friendly, modern, sporty, impact, clarity, modernity, display use, brand voice, geometric, rounded, blocky, high impact, compact.
A heavy, geometric sans with broad proportions and rounded, nearly circular bowls. Strokes are consistently thick with clean, crisp terminals and minimal modulation, giving the forms a solid, block-like presence. Counters are relatively small and apertures are fairly tight, especially in rounded letters, which increases darkness and impact. Uppercase shapes feel broad and stable, while lowercase is straightforward with simple construction and sturdy verticals; overall spacing reads even and compact for the weight.
Best used for large-scale text such as headlines, posters, and promotional graphics where mass and presence are an advantage. It also suits branding marks, packaging, and signage that need strong legibility and a modern, energetic voice.
The tone is assertive and attention-grabbing, with a friendly edge from the rounded geometry. It conveys a contemporary, energetic feel—confident rather than delicate—suited to bold statements and punchy messaging.
Likely intended as a high-impact display sans that prioritizes bold readability and a clean geometric silhouette. The rounded construction and simplified details suggest a focus on contemporary versatility for marketing and identity work.
The design leans on circular construction for O/C/G-style forms and strong horizontals/verticals for E/F/T-style letters, producing a clear, consistent rhythm. At smaller sizes the dense color and tight counters may benefit from more generous sizing or spacing, while at display sizes it remains crisp and commanding.