Sans Normal Likad 1 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Miura' by DSType, 'FS Emeric' by Fontsmith, 'Certo Sans' and 'Global' by Monotype, 'Akwe Pro' by ROHH, 'Halcom' by The Northern Block, and 'Without Sans' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, modern, energetic, punchy, impact, momentum, modernity, attention, slanted, geometric, rounded, chunky, high-impact.
A heavy, slanted sans with broad proportions and compact counters that emphasize mass and presence. Curves are smooth and rounded, while joins and terminals stay clean and blunt, keeping the silhouette crisp at display sizes. Letterforms lean forward consistently, with a stable baseline and even rhythm; rounded shapes like C, O, and G read as constructed from simple, geometric arcs. Numerals match the letter weight and width, with bold, simplified forms and minimal internal openings.
Best suited to display typography where impact and momentum are desirable: headlines, posters, product packaging, and brand marks. It can also work for short bursts of text—taglines, pull quotes, and UI callouts—when a strong, energetic voice is needed.
The overall tone is assertive and energetic, with a forward-leaning stance that suggests motion and urgency. Its bold, rounded geometry keeps the mood friendly rather than aggressive, making it feel contemporary and promotional.
The design appears intended to deliver maximum visual impact with a modern, rounded construction and a consistent forward slant. It prioritizes bold presence, quick recognition, and a dynamic, contemporary feel over delicate detail.
The combination of large overall width and tight counters creates strong black shapes that hold together well in headlines, though smaller sizes may feel dense. The slant is consistent across caps, lowercase, and numerals, contributing to a cohesive, fast-paced texture in paragraphs.