Sans Superellipse Hiray 1 is a very bold, very narrow, low contrast, upright, tall x-height font visually similar to '403 Rodman' by 403TF, 'Procerus' by Artegra, 'Kaneda Gothic' by Dharma Type, 'Tungsten' by Hoefler & Co., 'Compacta' by ITC, 'Compacta SH' by Scangraphic Digital Type Collection, and 'Kenyan Coffee' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, signage, industrial, poster, sports, urgent, retro, space saving, high impact, branding, display clarity, condensed, blocky, compact, monoline, squarish.
A compact, condensed sans with heavy, monoline strokes and an assertive vertical rhythm. Curves are built from rounded-rectangle geometry, producing squarish bowls and softened corners rather than true circles. Counters are tight and openings are small, with flat terminals and minimal modulation, giving the letterforms a dense, ink-rich texture. The lowercase is tall relative to capitals, and the figures follow the same compressed, blocky construction for consistent color in lines of text.
Best suited to short, high-impact settings such as headlines, posters, event graphics, packaging panels, and signage where space is tight but emphasis is needed. It also fits sports or industrial branding contexts that benefit from compact, blocky letterforms.
The overall tone is loud and utilitarian, with a punchy, attention-grabbing presence. Its squared-off curves and dense proportions evoke industrial labeling and classic headline typography, leaning slightly retro while still feeling contemporary and direct.
The design appears intended to deliver maximum impact in minimal horizontal space, using rounded-rectangle construction to maintain a controlled, modern silhouette while preserving an unmistakably bold display voice.
The condensed widths and small internal spaces make the font feel most stable at larger sizes where counters remain clear. Rounded corners keep the heavy shapes from feeling harsh, while the uniform stroke weight supports strong, even texture across words and numerals.