Sans Normal Boroz 3 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: branding, headlines, packaging, ui, posters, friendly, playful, modern, approachable, clean, soften geometry, improve friendliness, clean legibility, modern simplicity, rounded, soft, geometric, open counters, generous spacing.
A rounded sans with smooth, continuous strokes and softly terminated ends that read as cut and slightly tapered rather than sharply squared. The letterforms lean on circular and oval construction, giving bowls and counters a calm, even rhythm, while junctions stay uncomplicated and monoline in feel. Capitals are broad and steady, with simple, geometric structure; lowercase maintains open apertures and a clear, airy texture in text. Numerals follow the same rounded logic, with friendly curves and consistent stroke presence across the set.
This font suits brand identities, short-to-medium headlines, packaging, and signage where a friendly geometric voice is helpful. It can also work well in UI labels and marketing collateral thanks to its open shapes and consistent rhythm in running text.
The overall tone is warm and informal, combining a contemporary geometric base with softened details that feel inviting rather than strict. It conveys a light, upbeat personality suitable for brands that want to appear approachable and straightforward.
The design appears intended to modernize a geometric sans foundation by rounding and softening key features, aiming for clarity and approachability without losing a clean, contemporary structure.
Curves dominate the silhouette, and the softened terminals help prevent dark, sharp corners, contributing to a smooth reading flow in longer lines. The sample text shows a consistent color and stable spacing, with rounded forms staying legible even as letter shapes become more characterful.