Sans Normal Nogew 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Priego' by Brenners Template, 'Innova' by Durotype, 'Mundial Narrow' by TipoType, and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, playful, impact, clarity, modernity, approachability, geometric, round, compact, heavy, clean.
This typeface is a heavy, geometric sans with broad, round curves and sturdy, monolinear strokes. Counters are generally open and circular, with smooth joins and little to no modulation, creating a solid, even texture in text. Terminals are clean and mostly straight or softly squared, and the overall rhythm feels compact due to tight interior spaces and wide letterforms like O, C, and G. Numerals are bold and simple, matching the letterforms with large bowls and minimal detailing.
Best suited to display typography where maximum impact is desired, such as headlines, posters, and large-scale signage. It can also work well for branding and packaging that benefits from a bold, contemporary voice, especially when set with generous spacing or ample margins.
The overall tone is assertive and upbeat, with a contemporary, approachable character. Its chunky geometry and rounded forms give it a friendly, high-impact presence that reads as energetic rather than formal.
The design appears intended to deliver a strong, modern sans-serif voice with geometric clarity and high visual punch. It prioritizes bold presence and consistency across shapes to create a dependable, attention-grabbing display style.
In the sample text, the heavy weight produces strong color and clear word shapes, with punctuation and apostrophes remaining robust at display sizes. The letterforms emphasize simple geometric construction, which reinforces consistency across uppercase, lowercase, and figures.