Sans Normal Lalom 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Noah' by Fontfabric, 'Infoma' by Stawix, 'Morph' by TipoType, and 'TT Chocolates' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, dynamic, confident, sporty, modern, friendly, impact, motion, modernity, approachability, brand presence, oblique, rounded, soft-cornered, compact, high-impact.
A heavy, oblique sans with rounded, somewhat soft terminals and broadly geometric construction. Curves are full and clean (notably in O, C, and e), while joins and corners are slightly eased rather than sharp, giving dense forms a smooth silhouette. Counters are relatively small for the weight, and the overall texture is dark and compact, with consistent stroke thickness and steady rhythm across lines. Numerals and uppercase share the same strong, forward-leaning stance, producing a cohesive, headline-oriented color.
Best suited to short, high-impact settings such as headlines, hero text, event posters, sports and lifestyle branding, and packaging callouts. It can work for brief subheads or emphasis in interfaces, but its dense weight and compact counters suggest using it sparingly for longer passages.
The font projects speed and assertiveness through its slanted posture and dense, energetic massing. Rounded details keep it approachable, balancing a sporty, promotional feel with a contemporary friendliness. Overall it reads as bold and attention-seeking without becoming harsh or aggressive.
The design appears intended as a bold, modern display sans that communicates momentum and confidence. Its rounded geometry and uniform strokes aim for a clean, contemporary look that stays friendly while delivering strong visual punch in brand and promotional typography.
In the sample text, the heavy weight and tight interior counters make it most comfortable at larger sizes, where its smooth curves and solid shapes remain distinct. The oblique angle is consistent across letters, reinforcing motion and a branded, display-first presence.