Sans Superellipse Irvu 3 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, sports, packaging, sturdy, industrial, punchy, retro, sporty, impact, logo use, retro feel, sport energy, clarity, rounded corners, blocky, compact counters, ink-trap cuts, squared curves.
This is a heavy, block-forward sans with rounded-rectangle construction and broadly squared curves. Strokes are consistently thick with compact, mostly rectangular counters (notably in O, P, R, 0, 8, 9), and terminals tend to end in flat cuts softened by generous corner rounding. Several glyphs show small notch-like cuts and angular joins that read like subtle ink-trap or stencil-inspired detailing, helping tight interior spaces stay open at display sizes. Proportions are expansive and squat, with a tall x-height and strong, even rhythm across mixed case and numerals.
Best suited to display contexts where strong shapes and compact counters read as intentional—headlines, posters, badges, sports and team marks, packaging, and bold UI labels. It performs especially well in short phrases, large sizes, and high-contrast applications where the chunky geometry can carry the message.
The overall tone is bold and assertive, with a tough, utilitarian confidence. Its rounded-square geometry gives it a friendly softness on the edges while still feeling athletic and industrial, evoking sports branding, arcade/retro titling, and high-impact poster typography.
The design appears intended to deliver maximum visual impact through superelliptical, rounded-rect forms and tightly controlled counters, creating a sturdy, contemporary display voice with retro and sporty overtones. The small interior cut details suggest an intention to preserve clarity in dense black shapes while keeping the overall silhouette smooth and uniform.
Letterforms lean toward simplified geometry and closed apertures, prioritizing mass and silhouette over fine detail. Numerals share the same rounded-rectangle logic, and the set maintains a cohesive, logo-ready texture when typeset in all caps or dense headline lines.