Sans Normal Arbeb 3 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Pluto Sans' by HVD Fonts (names referenced only for comparison).
Keywords: ui text, web apps, editorial, presentations, signage, clean, modern, neutral, tech, corporate, everyday usability, clarity, neutral branding, modern interface, geometric, open apertures, high legibility, generous spacing, crisp.
A clean sans with broadly circular bowls, smooth curves, and straight-sided verticals that create a steady, contemporary rhythm. Strokes are even and calm, with minimal modulation and crisp terminals. Uppercase forms feel structured and spacious, with wide proportions in rounds like O/C and a straightforward, unembellished construction in E/F/H. Lowercase is similarly simple and open, with single-storey a and g, round dots on i/j, and clear counters that keep letters distinct at text sizes. Numerals follow the same geometric logic, with open, readable forms and balanced widths across the set.
Well-suited to interface text, product pages, dashboards, and general web typography where clarity and a steady texture are important. It also works for editorial subheads, corporate communications, and presentation graphics, and can scale up effectively for wayfinding or simple branding applications that need a clean, contemporary sans.
The overall tone is neutral and modern, prioritizing clarity over personality. Its smooth geometry and even color give it a composed, professional voice that can read as quietly technical or corporate depending on layout and spacing.
The design appears intended as a versatile, no-nonsense sans that emphasizes legibility and consistent texture across mixed-case text and numerals. Its restrained detailing and geometric underpinnings suggest a focus on broad usability in modern digital and print contexts.
The typeface maintains consistent curvature and stroke endings across letters, producing an even typographic color in paragraphs. Rounded forms and open apertures help prevent clogging in smaller sizes, while the spacious uppercase shapes support clear signage-like readability.