Sans Normal Tymat 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Poppl-Laudatio' by Berthold, 'Impara' by Hoftype, and 'Organic Pro' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, retro, sporty, attention, approachability, impact, clarity, display, rounded, chunky, soft corners, compact apertures, high impact.
A heavy, rounded sans with broad proportions and substantial stroke weight throughout. Curves are smooth and generous, with softly squared terminals that keep the shapes sturdy rather than delicate. Counters are relatively tight for the weight, and apertures tend toward the closed side, producing dense, high-ink letterforms. Uppercase forms read as simple, geometric silhouettes, while the lowercase shows robust bowls and short, stable joins, maintaining a consistent, blocky rhythm across text.
Best suited to display use such as headlines, posters, branding marks, packaging, and signage where strong presence and quick recognition are priorities. It can also work for short callouts and UI banners at larger sizes, but the tight counters suggest avoiding long passages of small text.
The overall tone is bold and approachable: assertive enough for attention-grabbing headlines, yet softened by rounded geometry that feels friendly rather than industrial. It leans toward a classic, poster-and-signage sensibility with an energetic, upbeat character.
The design appears intended to deliver maximum impact with rounded, friendly geometry—prioritizing bold legibility and a solid typographic “stamp” for titles and attention-forward messaging.
Figures are heavy and clear, with rounded shapes and compact interior spaces that match the letterforms’ dense color. The sample text shows strong line presence and even texture at large sizes, where the weight and width create a confident, unmistakable typographic voice.