Sans Normal Idlos 10 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: branding, editorial, packaging, signage, ui text, friendly, casual, modern, approachable, lively, warmth, approachability, informality, readability, motion, monoline, rounded, humanist, soft terminals, open apertures.
A slanted, monoline sans with rounded construction and softened terminals. Curves are smooth and generous, with open apertures and slightly asymmetric, hand-drawn-like modulation in joins and terminals that keeps the rhythm from feeling purely geometric. The uppercase is clean and airy with broad bowls and simple diagonals, while the lowercase shows a gently humanist flow—single-storey forms and looping descenders create an easy, continuous texture. Numerals follow the same rounded logic, with clear shapes and a light, unobtrusive presence.
Well-suited for friendly branding, packaging, and lifestyle/editorial applications where a relaxed, modern tone is desired. It can also work for signage or UI text in contexts that benefit from warmth and approachability over strict formality.
The overall tone is warm and informal, with a breezy, conversational feel. Its slant and rounded forms suggest friendliness and motion rather than strict neutrality, giving text a relaxed, personable voice.
The design appears intended to offer an easygoing italic sans that stays clean and legible while adding personality through rounded geometry and a gently humanist rhythm.
The typeface keeps a consistent stroke character across letters and figures, emphasizing smooth curves and comfortable spacing. It reads cleanly in short text samples while retaining a slightly expressive, handwritten-adjacent energy through its softened corners and flowing italics.