Sans Normal Myris 7 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Eurotypo Sans' by Eurotypo, 'ITC Franklin' by ITC, 'Molde' by Letritas, and 'Boring Sans' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, playful, straightforward, impact, approachability, clarity, modernity, stout, rounded, blocky, soft-cornered, compact.
A heavy, rounded sans with broad, compact letterforms and thick, even strokes. Curves are full and circular, while joins and terminals are subtly softened rather than sharply squared, giving the shapes a sturdy, molded feel. Counters are relatively small for the weight but remain open and consistent, and the overall rhythm is dense and emphatic. The lowercase uses simple, single-storey forms (notably a and g), with a clean, upright stance and minimal modulation.
Best suited to large sizes where its mass and rounded geometry can deliver strong impact—headlines, posters, branding marks, and packaging panels. It can also work for short UI labels or signage when you want high visibility, though its dense texture is more comfortable in brief phrases than in long passages.
The font reads bold and approachable, pairing strong presence with a friendly softness. Its chunky proportions and rounded shapes create an upbeat, slightly playful tone without feeling informal or handwritten. Overall it projects clarity, impact, and a contemporary, no-nonsense energy.
Likely drawn to provide a high-impact sans that stays friendly and legible through rounded construction and simplified forms. The emphasis appears to be on creating a bold, modern voice that performs reliably in attention-grabbing display contexts.
The design shows a consistent geometric logic across rounds (O, C, G) and bowls (B, P, R), with a notably robust baseline presence. Numerals match the letterforms in weight and width, giving a cohesive, headline-ready texture in mixed alphanumeric settings.