Sans Normal Afmid 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Geon', 'Geon Soft', 'Jiho', and 'Jiho Soft' by cretype (names referenced only for comparison).
Keywords: branding, headlines, packaging, posters, signage, modern, technical, forward-leaning, sporty, clean, add motion, modernize tone, clean emphasis, display clarity, oblique, geometric, rounded, monoline, open counters.
A slanted, monoline sans with rounded construction and smooth, continuous curves. The letterforms lean consistently and maintain even stroke thickness, with open apertures and generous interior space that keep shapes clear at display sizes. Proportions feel moderately wide and steady, with simple terminals and a restrained, geometric rhythm; diagonals in letters like A, K, V, W, X, and Y are crisp and purposeful, while curves in C, G, O, Q, and S stay controlled and round. Figures are straightforward and compatible in color, with clear differentiation and a cohesive, slightly streamlined stance.
This font suits brand marks, headlines, and short-to-medium lines where a modern, dynamic sans is needed. It performs well in posters, packaging, and signage that benefits from a clean, slanted voice and rounded geometry, especially at larger sizes where its smooth curves and open counters can show clearly.
The overall tone is contemporary and energetic, with an assertive forward motion from the slant. Its smooth geometry reads clean and efficient, suggesting a practical, modern voice rather than a decorative or retro one.
The design appears intended to provide a contemporary oblique sans that balances geometric clarity with friendly rounding. Its consistent slant and even strokes aim to deliver motion and emphasis while keeping the texture uniform and readable for display-oriented typography.
The uppercase set presents a sturdy, engineered presence, while the lowercase keeps a simplified, single-storey feel where applicable, reinforcing a utilitarian sans personality. The consistent oblique angle creates strong directional flow in words and adds emphasis without relying on heavy weight.